by Michelle | Aug 15, 2013 | Business Marketing, Business Owners, Business Success, Entrepreneurs, Outsourced Admin, Small Business Planning
It’s important for every business owner to have an idea on how best to market their business in order to maximise every chance of winning those all important new customers and grow their businesses. Last post we wrote about the 5 marketing do’s: 1. Define your ideal...
by Buck Samrai | Jul 23, 2013 | Business Start-up, Business Success, Entrepreneurs, Outsourced Admin, Outsourcing, Phone Answering, Small Business Planning, Women Business Owners
Marketing is a crucial part of establishing and growing any business. Regardless of what age, stage or industry your business is in, it’s vital to define who your ideal customer is and figure out how to reach them. No matter how great your product or service,...
by Michelle | Jul 2, 2013 | Business Owners, Business Start-up, Business Success, Customer Experience, Do what you're great at, Entrepreneurs, Great Service, Outsourced Admin, Women Business Owners
In the 14 years since I started SOI, I’ve had the very great privilege of getting to know a great many business owners and watch them develop and grow their businesses a step at a time. We’ve seen so many of those businesses flourish and grow. Generally, when we’ve...
by Buck Samrai | Jun 18, 2013 | Business Owners, Entrepreneurs, Outsourced Admin
It’s that time of year again and people everywhere are coming down with the usual batch of the dreaded lurgies (you might want to read my previous blog on the business owners guide to staying healthy). But that got me thinking about ‘that’ old TV commercial for...
by Michelle | Jun 4, 2013 | Business Owners, Health, Life Balance, Outsourced Admin, Women Business Owners
With winter creeping onto our doorsteps, so too does the dreaded cold and flu season. I don’t think I’ve ever met a business owner who doesn’t feel that sense of panic when they think about getting sick and not being able to work. So I thought it was probably...
by Buck Samrai | May 28, 2013 | Customer Experience, Small Business Planning, Women Business Owners
There’s a relatively new ‘field of endeavour’ that highlights that people buy products and services based on irrational decision making. It’s called Behavioural Economics which is situated somewhere between economics (which looks at people making decisions based...
by Michelle | May 13, 2013 | Business Start-up, Entrepreneurs, Women Business Owners
If you’re a business owner who’s either in or been through the start-up phase, you’ll know that whilst there are benefits of working from home, there are also downsides to working from home too. After the euphoria of not having to commute, wake up early, or even get...
by Buck Samrai | Apr 30, 2013 | Entrepreneurs, Great Service, Small Business Planning, Women Business Owners
Given every news channel has been talking about the potential for increased conflict with North Korea for the last couple of weeks, I thought now might be a good time to visit how to deal with conflict. Although the potential for conflict exists in every workplace,...
by Michelle | Apr 23, 2013 | Business Start-up, Small Business Planning, Women Business Owners
Whether you’re in that first initial push to get a business up and running or you’re several years into business, no doubt you’ll come across a period when you want to get more from your business. That might be gaining more clients, bigger customer spends, broadening...
by Buck Samrai | Apr 16, 2013 | Freeing up time, Outsourced Admin, Women Business Owners
Gosh the year is flying by, it’s almost the end of the first quarter and things are well and truly ramping up. Business confidence seems to be on the rise, everyone’s got their heads back in the business game and the pace everyone’s back working at is blistering. And...
