Coworking for professionals

Coworking for professionals
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A benchmark for business flexibility

What do you get when you cross a five-star serviced office environment with an on-trend co-working space? The answer includes all the benefits of working in a five-star office with five-star hospitality and service.

There’s the added value of having like-minded guests you enjoy spending time with, being inspired by and problem-solving with, when you feel like hanging out. Plus, your own fully flexible, dedicated private business space for your brand’s identity, closed-door focus, staff culture, and client attention.

It’s a professional evolution of the popular co-working trend for professionals and their brands and is known as ‘pro-working’. Masterminding Sydney pro-working environments in response to client demand are the serviced office excellence veterans of 20 years, Serviced Offices International (SOI).

‘‘While co-working environments have been exceptionally popular with young IT and media start-ups, the lack of private and focused business space outweighs the positives for many businesses and professionals,’’ says Michelle Mills, SOI founder and co-owner, and a Sydney native. Our professional clients needed a space that maximises the benefits of co-working with a more professional standard including traditional private, lockable business space.

‘‘Our new pro-working location in Chatswood has surpassed their expectations, setting a benchmark for business flexibility, commercial viability, and win-win work-life balance. ‘‘We are very proud of what we have achieved,’’ she says. ‘‘Modelled literally on five-star service standards, we provide ultimate flexibility for our clients with private office suites for one person up to 40 people, meeting rooms for two-to eight people in Chatswood and 16 people at Kent Street [in theCBD]. All with unrivaled reception and customer service support.

For instance, one client accommodates six staff in an average week, but over Christmas closes for two months. So he closes his office space with us and reduces to a virtual office, at the virtual office-only expense, until the business picks up again in January and moves back into the office – perfect. Clients can choose to adapt their precise requirements on a month-to-month basis, expanding and contracting exactly as required.

‘Total flexibility in today’s commercial climate makes perfect economic sense. So, while you have the ability to keep your brand, culture and established company identity, you also have access to both relaxing and dynamic co-working areas, hot desks, fully equipped kitchen, complimentary quiet areas and all the additional benefits of being established within a professional community for peer interaction, inspiration, and networking,’’ she says.

‘‘Our clients are loving the commercial peace of mind and the stress-reduction benefits of being able to take a time-out from tasks at hand for a refresh, lunch or a chat, without leaving their own work zone. ‘‘They are also taking maximum advantage of our community information and inspiration events –we have interesting speakers on popular, important topics such as well being, work-life balance and business conundrums which are all enjoyed, of course, with peer dialogue and five-star hospitality.

‘‘Our locations in Chatswood and Sydney are right in the heart of the CBD with easy access to all public transport. ‘‘Pro-working flags all the right messages to secure your brand’s culture, retain your quality staff and, most importantly, impress your clients. ‘‘All with total commercial flexibility and top-flight hospitality and service.’’


Co Working For Professionals – SMH – 8th Mar 2019

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August 2, 2019